Workscape – Brand Identity & Website Development
The key objective for the online presence was to create a centre-stage that highlights the awe-inspiring project case studies and makes them clearly visible throughout the website – providing one-click access to further detail at all times.
In response, we developed a HTML site featuring a dynamic animated centre panel, built with JQuery code to overcome iPad viewing limitations.
Wanting to keep the site looking polished, we added an easy to use content management system that automatically formats images uploaded by the client to maintain the site styling.
The outcome of the refreshed brand and website has reinforced Workscape’s market position, providing an enjoyable experience for the target audience and standing out amongst competitors to improve tender conversion rates, which supports the marketing team’s continuing drive to grow the business further.
“I am happy to say that it has been fun to work with Point Creative on our project. The website has had lots of compliments, suits our needs very well and is easy to update.”